We belong to a family that has lived with and from reindeer husbandry for generations. The reindeer is not just a resource; it also forms an essential part of our identity, symbolizing our close connection with nature and our ability to adapt to arctic life.

Overall, the reindeer is not only a key to our livelihood, but a living part of our history and cultural dignity. It represents a symbiosis between us humans and nature, where respect and sustainability are at the center of our values.

Duodji, the Sami craft, includes a number of works of art created from natural materials such as wood, bone, leather and metal. These materials are shaped into practical items such as knives, belts and clothing tailored to meet the challenges of all seasons in our arctic environment.

The deeply rooted use of reindeer and nature’s resources in duodji not only provides practical solutions, but also an insightful window into the close connection to both tradition and the nature around us.

This knowledge, which has been handed down through generations, is as vital and alive today as it was 1000 years ago. Duodji represents an irreplaceable part of our cultural heritage, a living treasure that carries with it the history and wisdom of our ancestors.

Through the ages, these valuable skills have been passed down, and duodji is not just a craft, but an ongoing tale of adaptation, creativity and survival in the challenging Arctic landscape.

Gákti, our proud national costume, goes beyond being a visual expression of belonging to Sapmi; it acts as a familial signature, a living continuation of our identity.

The eternal transmission of this knowledge, from one generation to the next, underlines not only the importance of duodji as a practical skill, but also as a bridge that connects the wisdom of the past, the challenges of the present and the heritage of the future in our Sami society.